At the beginning of the career of every restaurateur, administrator or director of a club, the question arises of how to achieve success, how to make sure that the institution is visited. In order to become successful in the restaurant business, you need to competently approach marketing issues, organizing events, you need to take into account many nuances.
Instructions
Step 1
Assemble the perfect team, be careful about recruiting. Waiters should be stress-resistant and absolutely non-conflicting, attentive, polite, try to identify these qualities during the interview. Study the HR literature, it describes in detail how to identify certain features of the applicant. Cooks must cook well, observe cleanliness and sanitary standards in the kitchen. Be sure to sample some of their dishes. The bartender must be able to quickly and efficiently prepare cocktails, know the intricacies of the production of alcoholic beverages.
Step 2
Arrange themed parties, bartender shows. Events should correspond to the events and seasons, for example, summer is better for foam parties, on holidays such as New Years, March 8, February 23, so popular among young people on Valentine's Day, Halloween and Student's Day, your club should definitely have a grandiose a party. Invite famous DJs, organize concerts.
Step 3
In order to organize parties, you need to be able to attract sponsors, learn to negotiate correctly, or hire a PR manager for this purpose. In addition to financial assistance, sponsors organize sponsorship parties to which many people come, and a large number of people will allow attracting new sponsors.